South Africa Welcomes Ladbrokes

Published March 15, 2010

South Africa Welcomes Ladbrokes

The home to the FIFA World Cup 2010 officially welcomes Ladbrokes.

When leading UK-based sportsbook Ladbrokes announced plans to open up a betting outlet in South Africa the news was met with tremendous applause. The reason - South Africa is home to the some of the most liberal gaming regulations in the world. And South Africans enjoy a good sports wager.

The Ladbrokes operation
Both Ladbrokes and the Gibraltar-based KaiRio gambling group are looking to expand their sports lines into Africa's economic powerhouse.

Ladbrokes already made their sports betting legal license application in the Western Cape and once it comes through they will be allowed to offer tailored online sports betting services in South Africa.

Plus, a successful license application means that Ladbrokes will be allowed to advertise on both the Internet and television, radio and print media. If calculations are correct, the SA operation is worth £55 million, and could be worth £75 million by 2012.

About Ladbrokes' operations
This leading sports betting site has multiple operations including poker, online casino, bingo, games, financial bets, lottos and backgammon. And there are plenty generous Ladbrokes promos running for new players and punters alike. The cross-gaming platform ensures that all the action stays under one umbrella account.

Ladbrokes is known for superior quality gaming and sports betting. With so many generous sign-up bonuses, such as the following:

  • are offering all new players €/£50 free
  • Ladbrokes Bingo offers new sign-ups the chance to spend £5 and receive a £20 free welcome bonus
  • Ladbrokes Poker's welcome bonus up to £600 for new players plus a 1st deposit bonus of up to 2000%

There are many other extras waiting in the wings, many big giveaways and loads of generous prizes like a brand new Mini Cooper up for grabs.

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